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Newsletter Platform Ghost Introduces Syndication to Social Networks and Upgrades Analytics

Ghost, a leading newsletter platform, now enables publishers to syndicate their posts across social networks including Bluesky, Threads, and Mastodon using its free social web syndication feature based on the ActivityPub protocol. This update, part of Ghost's 6.0 release, allows readers to follow any Ghost publication via any social web client, browser, or feed reader, enhancing content accessibility. Additionally, Ghost has launched a social web reader to follow and read content from various publications and social platforms. The release also introduces a native analytics suite, offering publishers real-time data filtering by audience type to inform content strategies. Ghost(Pro) managed hosting plans have seen price increases, with the starter plan now at $15/month and the publisher plan at $29/month. Notably, publishers on Ghost have collectively earned over $100 million to date.