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P&G Strengthens Commitment to Women’s Sports Through New Multibrand Sponsorship Deal with WNBA

P&G has announced a multiyear sponsorship agreement with the WNBA, featuring prominent brands such as Olay, Secret, and Downy. This partnership comes as the league enjoys record-breaking viewership, highlighting P&G's strategic focus on supporting women’s sports.

P&G Strengthens Commitment to Women’s Sports Through New Multibrand Sponsorship Deal with WNBA

Marketing Dive

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