Allen Media Group (AMG) is planning to sell 10 of its local TV stations to Gray Media as part of a strategy to reduce its debt burden.
Fox News personality Greg Gutfeld made a guest appearance on NBC's Tonight Show, joining host Jimmy Fallon on the couch.
MSNBC has announced new hires, notably Jacob Soboroff, as part of its expanding team. Concurrently, NBC News has promoted Michelle Perry to a senior leadership role, overseeing all editorial units in Washington, D.C.
On Thursday evening, July 31, Fox's show 'The Five' maintained its position as the top-rated cable news program. Meanwhile, MSNBC experienced a dip in viewership, partly due to the absence of some key anchors.
On the evening of August 1, Fox News led the cable news ratings, outperforming competitors MSNBC and CNN, whose top shows at 4 and 5 p.m. ET were hosted by fill-in anchors.
Pepsi and Bilt took part in initial pilot campaigns featuring Yelp's newly launched Local Co-Branded Showcase Ads, demonstrating the effectiveness of this advertising format.
The merger between The Omnicom Group and Interpublic Group has received approval from the UK regulatory authority. However, the merger must still secure approval from the European Union before it can be finalized.
ViX drives TelevisaUnivision's digital expansion in upfront deals, maintaining steady overall volume.
During the week of July 28, Fox News experienced an increase in demo ratings, while MSNBC was the only network to see declines in both total viewers and demo.
Nielsen and WPP Media have reached an agreement to expand their audience measurement services, providing advertisers with more actionable insights. This collaboration aims to improve campaign planning and measurement, enabling advertisers to make better-informed decisions.