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Why TikTok-Style Microdramas Will Earn Billions Despite Their Flaws

The revenue model underpinning these popular microdrama apps mirrors the manipulative strategies often seen in mobile gaming, leveraging addictive design to drive substantial profits. Despite criticisms of content quality, these platforms capitalize on user engagement and behavioral patterns to generate massive earnings.

Why TikTok-Style Microdramas Will Earn Billions Despite Their Flaws

TechCrunch

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