Treatmybrand


a Kainjoo SA Venture
Ch. du Vernay 14a
1196 Gland
+41.21.561.34.96
[email protected]

Support


Monday to Friday
8AM to 8PM
[email protected]
Back

Google Introduces AI Disclosure Label for Ads Across Its Platforms

Google Introduces AI Disclosure Label for Ads Across Its Platforms
  • The Verge
  • Posted by The Verge
July 10, 2026

Google Introduces AI Disclosure Label for Ads Across Its Platforms

Google now labels ads made or edited with AI across Search, Discover, and YouTube. Users can view this info in the "My Ad Center" under a dedicated section, improving ad transparency. Automatically applied to Google's AI ads, the label helps users identify AI involvement in advertising content.

Read More
Microsoft Expands Patch Tuesday with AI-Driven Security Updates
  • The Verge
  • Posted by The Verge
July 10, 2026

Microsoft Expands Patch Tuesday with AI-Driven Security Updates

Microsoft is increasing the number of security fixes in Windows 11 updates by leveraging AI to detect issues earlier. As hackers harness AI to exploit vulnerabilities more quickly, security responses are accelerating. This leads to more frequent and extensive patch releases to better protect users from evolving threats.

Read More
OpenAI Launches GPT-5.6 Publicly Following Regulatory Approval and Introduces ChatGPT Work
  • The Verge
  • Posted by The Verge
July 10, 2026

OpenAI Launches GPT-5.6 Publicly Following Regulatory Approval and Introduces ChatGPT Work

OpenAI has received government approval to launch GPT-5.6 publicly after a limited preview phase. CEO Sam Altman describes it as their best AI model. The company also unveiled ChatGPT Work, a user-friendly AI assistant combining ChatGPT and Codex features, powered by the GPT-5.6 models to support non-technical tasks.

Read More
Anthropic Shifts to Usage-Based Fees for Claude Fable 5
  • Wired
  • Posted by Wired
July 10, 2026

Anthropic Shifts to Usage-Based Fees for Claude Fable 5

Anthropic is transitioning Claude Fable 5 subscribers from flat-rate plans to usage-based fees, signaling a shift in the AI subscription market as usage costs become the new norm.

Read More
Despite Opposition, New EU Bill Allows Big Tech to Monitor Private Messages
  • Wired
  • Posted by Wired
July 10, 2026

Despite Opposition, New EU Bill Allows Big Tech to Monitor Private Messages

A new European bill called "Chat Control" will enable tech companies to scan private messages for child abuse content, despite many lawmakers voting against it. This move has sparked a privacy debate as the legislation goes forward to enhance online safety measures.

Read More
69% of Enterprises Risk AI Security with Shared API Keys, VentureBeat Research Reveals
  • Venturebeat
  • Posted by Venturebeat
July 10, 2026

69% of Enterprises Risk AI Security with Shared API Keys, VentureBeat Research Reveals

New research from VentureBeat highlights that 69% of enterprises share API keys across AI agents, exposing them to significant security risks. Shared credentials obscure attack attribution and increase breach impact, with larger organizations particularly vulnerable due to underfunded containment measures like sandboxing. Despite high confidence in existing security tools, many have experienced incidents, prompting major investments by top security firms to address these vulnerabilities. Experts recommend immediate credential inventory, sandboxing of high-risk agents, and better-aligned security budgets to mitigate these threats.

Read More
Enterprises Overlook Key Failure Risks When Using Multiple AI Models, Underestimating Errors by Over Twofold
  • Venturebeat
  • Posted by Venturebeat
July 10, 2026

Enterprises Overlook Key Failure Risks When Using Multiple AI Models, Underestimating Errors by Over Twofold

A recent study uncovers that enterprises combining multiple AI models underestimate their simultaneous failure rates by over twice the actual amount due to a flaw called the "co-failure ceiling." This leads to costly, complex AI systems that don't reliably improve accuracy. Developers are advised to focus on model quality matching and use a free mathematical test to evaluate if multi-model setups offer real benefits. For tasks with verifiable answers, a single best model often outperforms combined models, reshaping how organizations should approach AI orchestration.

Read More
Balancing AI and Human Creativity: Avoiding the Hidden Pitfalls
  • MIT Review
  • Posted by MIT Review
July 10, 2026

Balancing AI and Human Creativity: Avoiding the Hidden Pitfalls

Research across multiple studies shows AI enhances individual creativity but reduces the diversity of ideas in groups, especially when used early in the creative process. Preserving human control during initial ideation boosts innovation by maintaining diverse, novel ideas. Organizations should design AI workflows carefully, combining human-led brainstorming with AI-assisted refinement to maximize both quality and variety of creative outputs.

Read More
QuantumDiamonds Accelerates Chip Production with Support from European Chips Act
  • TechCrunch
  • Posted by TechCrunch
July 9, 2026

QuantumDiamonds Accelerates Chip Production with Support from European Chips Act

QuantumDiamonds, a German startup, is leveraging support from the European Chips Act to improve semiconductor manufacturing. The Act provides state subsidies to strengthen the industry, helping companies like QuantumDiamonds develop new chip inspection methods to speed up production.

Read More
Meta Introduces Privacy Guardrails for AI Glasses Amid Broader Data Collection Concerns
  • TechCrunch
  • Posted by TechCrunch
July 9, 2026

Meta Introduces Privacy Guardrails for AI Glasses Amid Broader Data Collection Concerns

Meta is adding privacy protections to its AI glasses to stop covert recording, but this update arrives alongside broader efforts to gather more personal data through its AI products, highlighting a complex balance between innovation and privacy.

Read More
Paradigm Secures $1.2B to Back Breakthrough Startups in Robotics and AI
  • TechCrunch
  • Posted by TechCrunch
July 9, 2026

Paradigm Secures $1.2B to Back Breakthrough Startups in Robotics and AI

Paradigm has raised $1.2 billion to invest in cutting-edge startups, expanding from cryptocurrency to include robotics and artificial intelligence. This strategic fund aims to support innovation at the forefront of technology.

Read More
Prime Intellect Secures $130M Series A to Empower Enterprises with Custom AI Agents
  • TechCrunch
  • Posted by TechCrunch
July 9, 2026

Prime Intellect Secures $130M Series A to Empower Enterprises with Custom AI Agents

Prime Intellect, founded in 2024, has raised $130 million in Series A funding to help businesses create their own AI agents. The company focuses on providing tools that allow organizations to train bespoke agentic systems internally, reducing reliance on external frontier AI labs.

Read More
Massive Cyberattack Exposes Millions of Driver’s License Records
  • TechCrunch
  • Posted by TechCrunch
July 9, 2026

Massive Cyberattack Exposes Millions of Driver’s License Records

In 2026, a major U.S. insurance firm suffered the largest known data breach involving driver’s license numbers, exposing millions of records and raising concerns about cybersecurity in the insurance sector.

Read More
AI Startups Accelerating Their Revenue Growth Rapidly
  • TechCrunch
  • Posted by TechCrunch
July 9, 2026

AI Startups Accelerating Their Revenue Growth Rapidly

Certain AI startups are surpassing typical growth rates, showing increasingly rapid revenue increases compared to their peers in the sector. These companies stand out for their exceptional pace of expansion.

Read More
Apple Partners with Broadcom to Manufacture U.S.-Made Wireless Chips
  • TechCrunch
  • Posted by TechCrunch
July 9, 2026

Apple Partners with Broadcom to Manufacture U.S.-Made Wireless Chips

Apple has secured a deal worth over $30 billion with Broadcom to produce more than 15 billion custom wireless chips in the U.S. This move highlights Apple's commitment to domestic manufacturing and innovation in wireless technology for its devices.

Read More
Google’s SynthID Watermark Helps Expose Viral Deepfake of Senator McConnell
  • The Next Web
  • Posted by The Next Web
July 9, 2026

Google’s SynthID Watermark Helps Expose Viral Deepfake of Senator McConnell

Google’s SynthID watermarking technology was instrumental in debunking a viral AI-manipulated image of Senator Mitch McConnell, proving its effectiveness in fighting deepfake misinformation.

Read More
HubSpot Abandons Controversial AI Data Use Plan Following Customer Backlash
  • The Next Web
  • Posted by The Next Web
July 9, 2026

HubSpot Abandons Controversial AI Data Use Plan Following Customer Backlash

HubSpot quickly rescinded its plan to use customer data in a new AI feature after significant user opposition arose over privacy concerns. The company had opted users in by default for pooling data to identify sales leads, but reversed the decision within four days to maintain trust.

Read More
Samsung’s Vision to Shift Data Centers Offshore Amid Land Constraints
  • The Next Web
  • Posted by The Next Web
July 9, 2026

Samsung’s Vision to Shift Data Centers Offshore Amid Land Constraints

Samsung is addressing land scarcity and community concerns by developing floating data centers offshore. Their first purpose-built barge is set to launch by 2028, offering a novel solution to the challenges data centers face on land.

Read More
Nvidia Collaborates with Chip Startup d-Matrix to Deliver AI Solutions
  • The Next Web
  • Posted by The Next Web
July 9, 2026

Nvidia Collaborates with Chip Startup d-Matrix to Deliver AI Solutions

Nvidia is innovating its approach in the chip industry by teaming up with startup d-Matrix. They will jointly develop a hardware system to enhance AI model performance, with AI-cloud firm Parasail as the initial customer, marking a strategic move from rivalry to partnership.

Read More
Privacy Concerns Mount as New York Courts Ban Smart Glasses, Impacting Meta
  • The Next Web
  • Posted by The Next Web
July 9, 2026

Privacy Concerns Mount as New York Courts Ban Smart Glasses, Impacting Meta

New York is implementing a state-wide ban on recording smart glasses in all courtrooms to address privacy concerns. This unprecedented judicial restriction highlights the increasing scrutiny of smart eyewear technology and its implications for companies such as Meta. The ban aims to protect privacy and preserve the integrity of court proceedings.

Read More