Treatmybrand


a Kainjoo SA Venture
Ch. du Vernay 14a
1196 Gland
+41.21.561.34.96
info@treatmybrand.com

Support


Monday to Friday
8AM to 8PM
support@treatmybrand.com
Back

Is Humanity on a Dangerous Path with AI? Why We Must Address the Risks Now

Is Humanity on a Dangerous Path with AI? Why We Must Address the Risks Now
  • Fast Company
  • Posted by Fast Company
December 11, 2025

Is Humanity on a Dangerous Path with AI? Why We Must Address the Risks Now

Leading AI experts warn that without drastic changes, superintelligent AI could pose existential risks to humanity, from economic inequality to potential human extinction. Despite the grave warnings, increasing public concern might drive a necessary course correction in AI development.

Read More
The Washington Post Launches AI-Driven Personalized Podcasts to Engage Younger Audiences
  • digiday
  • Posted by digiday
December 11, 2025

The Washington Post Launches AI-Driven Personalized Podcasts to Engage Younger Audiences

The Washington Post has rolled out a new AI-based podcast that offers a personalized listening experience. Users can pick their preferred topics, hosts, and listening time, targeting a younger demographic and enhancing engagement through customization.

Read More
Oracle Shares Drop Over 6% After Revenue Miss and Concerns Over AI Spending and Debt
  • Business Insider
  • Posted by Business Insider
December 11, 2025

Oracle Shares Drop Over 6% After Revenue Miss and Concerns Over AI Spending and Debt

Oracle's shares declined sharply after the company announced quarterly revenue below expectations. Investor worries about AI infrastructure spending and mounting debt added pressure, leading to a significant drop in after-hours trading.

Read More
Inside Elon Musk's Day: From Energy-Packed Breakfast to Night Owl Habits
  • Business Insider
  • Posted by Business Insider
December 11, 2025

Inside Elon Musk's Day: From Energy-Packed Breakfast to Night Owl Habits

Explore the daily routine of Elon Musk, the tech entrepreneur who created a $491 billion fortune. His day starts with a hearty breakfast and extends to late-night work sessions, showcasing the discipline behind his success.

Read More
Navy Invests $448 Million in Palantir AI to Revolutionize Submarine Planning Processes
  • Business Insider
  • Posted by Business Insider
December 11, 2025

Navy Invests $448 Million in Palantir AI to Revolutionize Submarine Planning Processes

The Navy is significantly ramping up its investment in Palantir AI software after the technology drastically cut submarine planning time from 160 hours to just 10 minutes. With a $448 million commitment, the Navy aims to leverage AI to enhance and speed up shipbuilding workflows, marking a big step toward modernization in naval operations.

Read More
How Google's TPUs Are Transforming the Economics and Architecture of Large-Scale AI
  • Venturebeat
  • Posted by Venturebeat
December 11, 2025

How Google's TPUs Are Transforming the Economics and Architecture of Large-Scale AI

Google's TPUv7 chips, designed specifically for large-scale AI computation, are challenging Nvidia’s GPUs by offering greater cost efficiency and scalability. By enabling direct hardware purchases and enhancing compatibility with popular AI frameworks, Google is eroding Nvidia's software lock-in. While TPUs excel in specialized AI tasks and reduce operational costs significantly, GPUs remain more versatile and accessible for diverse workloads. This evolving hardware landscape points toward hybrid AI architectures leveraging the strengths of both TPUs and GPUs.

Read More
Major Companies Implement Workforce Reductions Amid Economic Shifts
  • Business Insider
  • Posted by Business Insider
December 11, 2025

Major Companies Implement Workforce Reductions Amid Economic Shifts

Numerous leading companies, from American Airlines to Meta, have initiated layoffs due to economic pressures and technological evolution. This trend reflects broader cost-saving strategies and adaptation challenges in various sectors.

Read More
Why Preserving Human Storytelling in Gaming Matters Amid AI Advancements
  • The Guardian
  • Posted by The Guardian
December 11, 2025

Why Preserving Human Storytelling in Gaming Matters Amid AI Advancements

The author shares their motivation for purchasing the Zombies, Run! game studio, emphasizing the importance of human storytelling in gaming. Zombies, Run! merges exercise with engaging narrative, promoting health and community. In an era of growing AI influence, preserving authentic human stories in games remains crucial.

Read More
Amazon Enhances Alexa+ with New Shopping Features Including Delivery Tracking and Gift Suggestions
  • TechCrunch
  • Posted by TechCrunch
December 10, 2025

Amazon Enhances Alexa+ with New Shopping Features Including Delivery Tracking and Gift Suggestions

Amazon's Alexa+ now offers enhanced shopping functionalities such as delivery tracking, last-minute item adds, and personalized gift recommendations, turning Echo screens into interactive order and deal hubs.

Read More
Google to Launch Two Innovative AI Glasses Next Year
  • TechCrunch
  • Posted by TechCrunch
December 10, 2025

Google to Launch Two Innovative AI Glasses Next Year

Google plans to release two AI-powered glasses next year: one focuses on hands-free AI interaction with built-in audio and camera features, while the other includes a discreet in-lens display for navigation and captions. This marks a significant step in wearable technology innovation.

Read More
US Defense Launches GenAI.mil Platform Featuring Google's Gemini AI
  • The Verge
  • Posted by The Verge
December 10, 2025

US Defense Launches GenAI.mil Platform Featuring Google's Gemini AI

The US Department of Defense has unveiled GenAI.mil, a custom AI platform powered initially by Google's Gemini AI. This initiative aims to provide cutting-edge AI tools to American soldiers, enhancing their combat capabilities significantly, as highlighted by Secretary of Defense Pete Hegseth.

Read More
OpenAI Appoints Former Slack CEO Denise Dresser as Chief Revenue Officer
  • Wired
  • Posted by Wired
December 10, 2025

OpenAI Appoints Former Slack CEO Denise Dresser as Chief Revenue Officer

Denise Dresser, previously CEO at Slack, has transitioned to OpenAI, taking on the role of Chief Revenue Officer, marking a significant leadership move between two major tech companies.

Read More
OpenAI Employee Departs, Citing Shift Toward AI Advocacy Over Economic Critique
  • Wired
  • Posted by Wired
December 10, 2025

OpenAI Employee Departs, Citing Shift Toward AI Advocacy Over Economic Critique

A recent departure of an OpenAI employee highlights concerns from insiders about the company’s hesitancy to publish research on AI's negative effects. OpenAI counters that the economic research team is expanding its scope, not limiting it.

Read More
Major AI Companies Collaborate to Set Standards for Cooperative AI Agents
  • Wired
  • Posted by Wired
December 10, 2025

Major AI Companies Collaborate to Set Standards for Cooperative AI Agents

Top AI firms in the U.S. are collaborating to develop open standards for AI agents, promoting compatibility and cooperation in agentic software development. This initiative aims to ensure that AI tools can work together effectively, supporting the growth of cohesive AI ecosystems.

Read More
Exploring the Impact of AI on Workplace Transformation: Insights from Our Latest Research
  • google
  • Posted by google
December 10, 2025

Exploring the Impact of AI on Workplace Transformation: Insights from Our Latest Research

A recent global survey of leaders and professionals shows that companies actively integrating AI into their operations are experiencing measurable improvements in business performance, underlining the transformative power of artificial intelligence in workplace settings.

Read More
Meta Gains EU Approval for Updated Advertising after Digital Markets Act Fine
  • Silicon Republic
  • Posted by Silicon Republic
December 10, 2025

Meta Gains EU Approval for Updated Advertising after Digital Markets Act Fine

Meta, following a penalty under the Digital Markets Act, revised its advertising approach and has received approval from the European Union, marking a regulatory milestone after the initial fines imposed on major tech firms.

Read More
AI in Radiology: Are We Ready for Autonomous X-ray Interpretation?
  • Stat
  • Posted by Stat
December 10, 2025

AI in Radiology: Are We Ready for Autonomous X-ray Interpretation?

This newsletter discusses the evolving role of AI in radiology, particularly the readiness for AI to interpret X-rays autonomously. It also highlights the advancement of a schizophrenia app nearing FDA approval, showcasing innovations at the intersection of healthcare and technology.

Read More
How AI Accelerates Your Product's Journey to Market
  • Entrepreneur
  • Posted by Entrepreneur
December 10, 2025

How AI Accelerates Your Product's Journey to Market

Leveraging AI strategically can significantly speed up a startup's product development process, turning concepts into market-ready solutions with greater efficiency.

Read More
5 Effective Strategies for Integrating AI Into Your Business and Common Pitfalls to Avoid
  • Inc.
  • Posted by Inc.
December 10, 2025

5 Effective Strategies for Integrating AI Into Your Business and Common Pitfalls to Avoid

Top CTOs share practical advice on how businesses can successfully introduce AI while steering clear of common mistakes, emphasizing the importance of responsible AI adoption to drive positive outcomes.

Read More
Are You Secretly Using AI at Work?
  • Business Insider
  • Posted by Business Insider
December 10, 2025

Are You Secretly Using AI at Work?

This article explores the behavior of individuals who conceal their use of artificial intelligence tools at work, highlighting the phenomenon of the 'AI secret user' and its potential implications in the workplace.

Read More