Treatmybrand


a Kainjoo SA Venture
Ch. du Vernay 14a
1196 Gland
+41.21.561.34.96
info@treatmybrand.com

Support


Monday to Friday
8AM to 8PM
support@treatmybrand.com
Back

Voice AI Transformed: What Enterprise Builders Need to Know

Voice AI Transformed: What Enterprise Builders Need to Know
  • Venturebeat
  • Posted by Venturebeat
January 24, 2026

Voice AI Transformed: What Enterprise Builders Need to Know

Recent breakthroughs have revolutionized voice AI for enterprises, enabling near-instant, emotionally intelligent conversations with minimal data use. This shift enables truly empathetic, efficient interfaces that promise enhanced user experiences and broad application across industries.

Read More
P&G Leverages Data and AI to Navigate the Complex 'New Media' Landscape
  • Marketing Dive
  • Posted by Marketing Dive
January 24, 2026

P&G Leverages Data and AI to Navigate the Complex 'New Media' Landscape

P&G is focusing on data and AI to enhance its marketing effectiveness and make the most of new channels such as retail media. This approach helps the company address challenges in a fragmented media landscape and gain a strategic edge.

Read More
AI Drives Dramatic Surge in Holiday Retail Traffic, Adobe Data Reveals
  • Marketing Dive
  • Posted by Marketing Dive
January 24, 2026

AI Drives Dramatic Surge in Holiday Retail Traffic, Adobe Data Reveals

Data from Adobe shows a nearly sevenfold increase in AI-driven traffic to retail sites during the holiday season, underscoring how AI is reshaping consumer behavior and online shopping.

Read More
The Reality Behind AI Shopping Assistants: Are You Really the Customer?
  • Joe
  • Posted by Joe
January 24, 2026

The Reality Behind AI Shopping Assistants: Are You Really the Customer?

AI shopping agents are transforming the retail landscape, but their rise comes with important caveats. These tools can shift the traditional buyer-seller relationship, often positioning consumers as commodities rather than clients. Understanding this dynamic is essential for navigating the future of commerce responsibly.

Read More
LiveKit, a Voice AI Engine and OpenAI Partner, Reaches $1 Billion Valuation
  • TechCrunch
  • Posted by TechCrunch
January 23, 2026

LiveKit, a Voice AI Engine and OpenAI Partner, Reaches $1 Billion Valuation

LiveKit, a five-year-old startup known for its voice AI technology and partnership with OpenAI, secured $100 million in funding led by Index Ventures, boosting its valuation to $1 billion.

Read More
Inference Startup Inferact Secures $150M to Advance vLLM Commercialization
  • TechCrunch
  • Posted by TechCrunch
January 23, 2026

Inference Startup Inferact Secures $150M to Advance vLLM Commercialization

Inferact, an emerging startup focused on vLLM technology, has successfully closed a $150 million seed round, leading to a valuation of $800 million. This capital injection aims to drive the commercialization of their AI-powered solutions, highlighting strong investor confidence and growth potential in the AI sector.

Read More
Evaluating AI Agents in Professional Roles: New Study Highlights Performance Gaps
  • TechCrunch
  • Posted by TechCrunch
January 23, 2026

Evaluating AI Agents in Professional Roles: New Study Highlights Performance Gaps

A new study examines the effectiveness of leading AI models in performing complex white-collar tasks across consulting, investment banking, and legal sectors. Results indicate that most models are not yet reliable enough for workplace integration, raising questions about their readiness for professional environments.

Read More
DeepMind CEO Expresses Surprise at OpenAI's Rapid Move to Incorporate Ads in ChatGPT
  • TechCrunch
  • Posted by TechCrunch
January 23, 2026

DeepMind CEO Expresses Surprise at OpenAI's Rapid Move to Incorporate Ads in ChatGPT

Demis Hassabis, CEO of Google DeepMind, reveals no internal push to add ads in their AI chatbot, contrasting with OpenAI's swift move to include ads in ChatGPT. This underscores differing strategies in the AI industry regarding monetization.

Read More
Humans&, the Startup Revolutionizing AI Collaboration Models
  • TechCrunch
  • Posted by TechCrunch
January 23, 2026

Humans&, the Startup Revolutionizing AI Collaboration Models

Humans&, founded by experts from leading AI companies, is focusing on building the next generation of AI models designed to support collaboration. Their approach marks a shift away from chat-oriented AI toward systems that facilitate human teamwork more effectively.

Read More
Google Introduces Free SAT Practice Exams Powered by Gemini AI
  • TechCrunch
  • Posted by TechCrunch
January 23, 2026

Google Introduces Free SAT Practice Exams Powered by Gemini AI

Google has launched free SAT practice exams powered by Gemini AI. Students can access personalized practice tests, receive detailed performance feedback, and get clear explanations on incorrect answers, enhancing their exam preparation experience.

Read More
Neurophos Secures $110M to Develop Compact Optical Processors for AI Efficiency
  • TechCrunch
  • Posted by TechCrunch
January 23, 2026

Neurophos Secures $110M to Develop Compact Optical Processors for AI Efficiency

Neurophos has raised $110 million to advance the development of small-scale optical processors designed to improve the power efficiency of AI inferencing. Their innovative chip uses a special composite material to handle the computational demands of AI, addressing critical performance and energy challenges in the industry.

Read More
Google's AI Mode Enhances Gmail and Photos for Personalized Assistance
  • TechCrunch
  • Posted by TechCrunch
January 23, 2026

Google's AI Mode Enhances Gmail and Photos for Personalized Assistance

Google's AI Mode now offers personalized responses by leveraging data from Gmail and Google Photos. However, the AI's training focuses on user prompts and generated responses rather than directly accessing user emails or photos, maintaining user privacy while enhancing assistance.

Read More
Op-Ed: Can the EU’s Digital Networks Act Propel AI and Startup Growth?
  • The Next Web
  • Posted by The Next Web
January 23, 2026

Op-Ed: Can the EU’s Digital Networks Act Propel AI and Startup Growth?

Europe's proposed Digital Networks Act seeks to transform telecom infrastructure, impacting AI development, connectivity fairness, and startups. The legislation aims to modernize network frameworks across the EU to support digital innovation, though it faces hurdles in implementation. This marks a critical step in Europe's readiness for the AI-driven future.

Read More
Apple Plans to Relaunch Siri as Its First AI Chatbot by Late 2026
  • Silicon Republic
  • Posted by Silicon Republic
January 23, 2026

Apple Plans to Relaunch Siri as Its First AI Chatbot by Late 2026

Apple is preparing to introduce an upgraded version of Siri as its first AI chatbot by late 2026, marking a significant step in its AI development efforts to better compete in the evolving technology landscape.

Read More
6 Everyday Practices to Keep Your Humanity in an AI-Enhanced World
  • Entrepreneur
  • Posted by Entrepreneur
January 23, 2026

6 Everyday Practices to Keep Your Humanity in an AI-Enhanced World

Discover six practical daily rituals designed to help entrepreneurs maintain their humanity and intentionality while working effectively with AI tools. These habit-stacking strategies ensure a balanced and mindful approach to integrating AI into your work life.

Read More
Apple Developing Compact AI Wearable to Rival Smartphones
  • Entrepreneur
  • Posted by Entrepreneur
January 23, 2026

Apple Developing Compact AI Wearable to Rival Smartphones

Apple is reportedly creating a small AI-powered wearable device that promises to match and exceed smartphone capabilities. Expected to launch by 2027, this new wearable highlights Apple's push towards innovative and portable technology solutions.

Read More
Agentic AI: Shaping Trust and Responsibility in User-Centered Design
  • Smashing Magazine
  • Posted by Smashing Magazine
January 23, 2026

Agentic AI: Shaping Trust and Responsibility in User-Centered Design

Victor Yocco highlights the need for new research methods in designing agentic AI systems that not only perform tasks autonomously but do so with a foundation of trust, consent, and accountability, marking a shift from traditional usability-focused approaches.

Read More
Why CTOs Must Communicate Clearly with Clients and Keep Leadership Informed as AI Advances
  • Inc.
  • Posted by Inc.
January 23, 2026

Why CTOs Must Communicate Clearly with Clients and Keep Leadership Informed as AI Advances

As artificial intelligence integrates deeply into business processes, Chief Technology Officers must bridge the communication gap by engaging directly with clients and keeping their executives educated. This alignment promotes better decision-making and smoother technology adoption across organizations.

Read More
The Fundamental Design Flaw of AI: Large Language Models in the Shadow of Reality
  • Fast Company
  • Posted by Fast Company
January 23, 2026

The Fundamental Design Flaw of AI: Large Language Models in the Shadow of Reality

Large language models excel at producing fluent text but fundamentally lack true understanding because they learn only from human-generated text—mere shadows of reality. This core limitation stems from their inability to perceive or interact with the real world, leading to structural flaws like hallucinations. The future of AI lies in developing "world models" that integrate diverse data and simulate real-world dynamics, enabling genuine comprehension, prediction, and planning. Businesses adopting this approach will create AI that truly understands its environment, beyond just fluent language generation.

Read More
How Solopreneurs Are Accelerating AI Adoption and Harnessing Its Power
  • Fast Company
  • Posted by Fast Company
January 23, 2026

How Solopreneurs Are Accelerating AI Adoption and Harnessing Its Power

Solopreneurs are rapidly adopting AI to transform their businesses, outpacing traditional employees due to fewer constraints and greater flexibility. Independent workers like Daniel Hebert are harnessing AI to build scalable products, automate tasks, and unlock new revenue streams. Surveys reveal high AI proficiency among freelancers, with benefits including cost reduction and market expansion. This shift underscores the agility and innovative mindset of solo entrepreneurs leveraging AI as a core growth driver.

Read More