Treatmybrand


a Kainjoo SA Venture
Ch. du Vernay 14a
1196 Gland
+41.21.561.34.96
info@treatmybrand.com

Support


Monday to Friday
8AM to 8PM
support@treatmybrand.com
Back

Inside Richard Socher’s Ambitious Vision for Self-Improving AI

Inside Richard Socher's Ambitious Vision for Self-Improving AI
  • TechCrunch
  • Posted by TechCrunch
May 15, 2026

Inside Richard Socher's Ambitious Vision for Self-Improving AI

Richard Socher's $650 million startup is focused on developing an AI that continuously improves itself through its own research. He is committed to producing concrete, deployable products from this innovative technology.

Read More
Figma’s Stock Decline Contrasts with Its Promising AI Growth
  • The Next Web
  • Posted by The Next Web
May 15, 2026

Figma’s Stock Decline Contrasts with Its Promising AI Growth

Figma experienced a dramatic rise and fall in its stock price within ten months post-IPO, showing strong AI growth but facing market skepticism due to competition from major players like Google and Anthropic. This highlights the unpredictable nature of tech valuations despite promising product developments.

Read More
Thrive Capital Invests $100 Million in Shopify Amid AI-Driven Market Shifts
  • The Next Web
  • Posted by The Next Web
May 15, 2026

Thrive Capital Invests $100 Million in Shopify Amid AI-Driven Market Shifts

Thrive Capital's $100 million stake in Shopify signals confidence in the e-commerce platform's role in the growing AI market, showing a strategic shift towards investing in promising but undervalued stocks.

Read More
Most Marketers Embrace AI Daily, But Many Consumers Prefer Human-Created Content
  • The Next Web
  • Posted by The Next Web
May 15, 2026

Most Marketers Embrace AI Daily, But Many Consumers Prefer Human-Created Content

Canva’s 2026 report reveals that while 97% of marketers use AI daily for creative work, 78% of consumers still prefer content created by humans, highlighting a tension between industry adoption and consumer comfort.

Read More
Boston Consulting Group’s AI Sales Agent Learns from Mistakes to Improve Performance
  • The Next Web
  • Posted by The Next Web
May 15, 2026

Boston Consulting Group’s AI Sales Agent Learns from Mistakes to Improve Performance

Boston Consulting Group’s AI sales agent, Jamie, is being trained on both successful and unsuccessful sales behaviors to enhance its performance. This approach helps Jamie avoid common pitfalls and adopt more effective sales strategies, potentially offering a smarter path to improving AI-driven sales engagement.

Read More
OpenAI Integrates Codex into ChatGPT Mobile App
  • The Verge
  • Posted by The Verge
May 15, 2026

OpenAI Integrates Codex into ChatGPT Mobile App

OpenAI has integrated its AI coding tool, Codex, into the ChatGPT mobile app, allowing users to write code and control macOS apps on their phones. This update aligns with OpenAI’s strategy to streamline focus, compete with Anthropic's Claude Code, and develop a powerful desktop superapp.

Read More
The Perils of Using AI in Addiction Medicine: A Cautionary Perspective
  • Stat
  • Posted by Stat
May 15, 2026

The Perils of Using AI in Addiction Medicine: A Cautionary Perspective

Steve D. Klein warns that despite AI's promise in supporting medical decisions, unregulated patient interactions with AI in addiction medicine could pose serious dangers, highlighting the need for careful oversight in this sensitive field.

Read More
Urgent Warning: Firms Have Just a Few Months to Defend Against AI-Powered Cyber Threats, Says Cybersecurity Expert
  • Entrepreneur
  • Posted by Entrepreneur
May 15, 2026

Urgent Warning: Firms Have Just a Few Months to Defend Against AI-Powered Cyber Threats, Says Cybersecurity Expert

Palo Alto Networks' CTO cautions that AI-driven cyberattacks are evolving rapidly, exploiting software vulnerabilities. Businesses have only 3 to 5 months to bolster cybersecurity defenses before such attacks become commonplace, underscoring the critical need for swift action.

Read More
Insights from Top Executives on Common AI Misconceptions in Business
  • Inc.
  • Posted by Inc.
May 15, 2026

Insights from Top Executives on Common AI Misconceptions in Business

Top executives from leading companies highlight that while AI is being adopted swiftly across industries, many organizations are misapplying foundational concepts. This misunderstanding is creating tangible risks, emphasizing the need for a more thoughtful and informed approach to AI implementation.

Read More
Bridging the AI Acumen Divide: Strategies for Navigating a Fragmented Landscape
  • Fast Company
  • Posted by Fast Company
May 15, 2026

Bridging the AI Acumen Divide: Strategies for Navigating a Fragmented Landscape

The AI Acumen Gap reveals a deep divide in trust towards AI between younger, tech-savvy groups and older, more skeptical populations. Effective communication requires tailored strategies: tech firms should focus on AI governance and transparency, while consumer brands must emphasize human leadership and trust-building through accountability. Disclosure about AI use is vital to maintain trust across all audiences. Bridging this gap demands empathy, transparency, and responsible stewardship to foster enduring trust in the AI era.

Read More
Navigating the Tensions: U.S.-China Dialogue on AI Development Imperative
  • Fast Company
  • Posted by Fast Company
May 15, 2026

Navigating the Tensions: U.S.-China Dialogue on AI Development Imperative

The U.S. and China are in a complex AI competition marked by mistrust and strategic rivalry. Diplomatic efforts seek to open communication on AI safety amid challenges like export controls, intellectual property issues, and domestic regulatory gaps. Rapid AI advancements increase global risks, making continued dialogue essential despite tensions, as both nations balance competition with the need for collaboration.

Read More
Meta Faces Employee Backlash Over Mandatory Mouse-Tracking Software
  • Fast Company
  • Posted by Fast Company
May 15, 2026

Meta Faces Employee Backlash Over Mandatory Mouse-Tracking Software

Meta employees are resisting mandatory mouse-tracking software used to collect data for AI training amid fears of surveillance and job insecurity, leading to protests within the company. This reflects growing worker unrest in the tech industry related to AI implementations and workplace monitoring.

Read More
Cisco Announces Major Job Cuts Amid Record Revenue and Expanding AI Focus
  • Fast Company
  • Posted by Fast Company
May 15, 2026

Cisco Announces Major Job Cuts Amid Record Revenue and Expanding AI Focus

Cisco Systems reported record quarterly revenue with a 12% year-over-year increase while announcing around 4,000 layoffs as part of its shift towards AI-driven business strategies. CEO Chuck Robbins emphasized the need for focus and investment in AI-related areas. Despite the job cuts, Cisco's stock rose significantly, supported by strong financial results and growing AI opportunities, with optimistic revenue forecasts for upcoming quarters.

Read More
Cerebras Soars on Nasdaq Debut, Valued at $100 Billion Amid AI Infrastructure Surge
  • Venturebeat
  • Posted by Venturebeat
May 15, 2026

Cerebras Soars on Nasdaq Debut, Valued at $100 Billion Amid AI Infrastructure Surge

Cerebras's Nasdaq debut doubled its stock price and pushed its value over $100 billion, spotlighting its massive AI chip and cloud inference pivot. Major partnerships with OpenAI and AWS fuel growth amid competition and financial complexities, marking a new chapter in AI infrastructure.

Read More
Evaluating AI Intelligence: A New Platform Rates AI Models Using Human IQ Metrics
  • Venturebeat
  • Posted by Venturebeat
May 15, 2026

Evaluating AI Intelligence: A New Platform Rates AI Models Using Human IQ Metrics

AI IQ introduces a human IQ-inspired scoring system for AI language models, assessing them on abstract, mathematical, programmatic, and academic skills. While praised for clarity and utility, it faces critique for oversimplifying distinct AI capabilities into one score. The platform uniquely incorporates emotional intelligence scores, offering deeper insight. It reveals tight competition among top models and provides cost-performance data for practical enterprise use, underscoring the evolving challenge of benchmarking AI intelligence and the importance of strategic model orchestration.

Read More
TikTok Expands Beyond Brand Discovery with Travel Booking and AI Innovations
  • Marketing Dive
  • Posted by Marketing Dive
May 15, 2026

TikTok Expands Beyond Brand Discovery with Travel Booking and AI Innovations

TikTok is expanding its platform beyond brand discovery by introducing travel booking through TikTok Go and enhancing AI-driven consumer engagement tools. This strategy reflects a shift towards enabling direct consumer actions and transactions, broadening the app's utility for both users and advertisers.

Read More
Notion Launches Developer Platform to Integrate AI Agents into Workspaces
  • TechCrunch
  • Posted by TechCrunch
May 14, 2026

Notion Launches Developer Platform to Integrate AI Agents into Workspaces

Notion unveils a developer platform enabling teams to embed AI agents, external data, and custom code into their workspaces, advancing agentic productivity tools.

Read More
Fervo Energy's IPO Surges 33% Backed by AI-Driven Data Center Growth
  • TechCrunch
  • Posted by TechCrunch
May 14, 2026

Fervo Energy's IPO Surges 33% Backed by AI-Driven Data Center Growth

Fervo Energy's IPO witnessed a 33% increase as investor interest pushed the company to raise more funds than planned. The surge highlights confidence in geothermal tech, spurred by growing AI data center demand.

Read More
Anthropic Targets Small Business Sector in AI Expansion
  • TechCrunch
  • Posted by TechCrunch
May 14, 2026

Anthropic Targets Small Business Sector in AI Expansion

Anthropic is expanding its AI offerings to target small businesses, recognizing them as a crucial market beyond Fortune 500 firms. This shift points to an evolving competitive landscape where small enterprises are key to future growth in AI user acquisition.

Read More
Amazon Integrates Alexa into Search Bar Amidst AI Agent Marketplace Tensions
  • The Next Web
  • Posted by The Next Web
May 14, 2026

Amazon Integrates Alexa into Search Bar Amidst AI Agent Marketplace Tensions

Amazon enhances its shopping platform by embedding the Alexa assistant into the main search bar, consolidating its AI shopping tools while legally curbing external AI agents from its marketplace. This reflects growing competition in AI-driven commerce.

Read More