Treatmybrand


a Kainjoo SA Venture
Ch. du Vernay 14a
1196 Gland
+41.21.561.34.96
[email protected]

Support


Monday to Friday
8AM to 8PM
[email protected]
Back

Microsoft Appoints AI Leader to Oversee Xbox Amidst Industry Challenges

Microsoft Appoints AI Leader to Oversee Xbox Amidst Industry Challenges
  • Fast Company
  • Posted by Fast Company
February 24, 2026

Microsoft Appoints AI Leader to Oversee Xbox Amidst Industry Challenges

Microsoft's Xbox division undergoes major leadership change as longtime head Phil Spencer retires unexpectedly. Asha Sharma, an AI executive without traditional gaming experience, steps in during a period of declining Xbox sales and revenues. Sharma faces the challenge of balancing console hardware sales with expanding subscription services like Game Pass, amidst inventory and market pressures. Her leadership marks a potential strategic reset for Xbox as it aims to regain influence in a competitive gaming landscape through innovation and steady management.

Read More
Why Embedded AI is Essential for Modern Government Efficiency
  • Fast Company
  • Posted by Fast Company
February 24, 2026

Why Embedded AI is Essential for Modern Government Efficiency

Government agencies struggle with siloed data and complex collaborations that out-of-the-box AI tools can’t address. Embedded AI, integrated within government workflows, overcomes these barriers by providing contextual support across agencies and partners, enabling public servants to work more efficiently and deliver better services. This approach is crucial to enhancing government programs and improving community outcomes.

Read More
EY's Chief Digital Officer Highlights AI's Transformative Impact on Marketing
  • Business Insider
  • Posted by Business Insider
February 24, 2026

EY's Chief Digital Officer Highlights AI's Transformative Impact on Marketing

Lou Cohen of EY highlights how AI is transforming marketing, urging professionals to harness AI tools for better audience targeting and more efficient advertising strategies, marking a pivotal moment in the industry.

Read More
Worried AI Is Ending Jobs? Here’s What Anthropic’s Hiring List Reveals
  • Business Insider
  • Posted by Business Insider
February 24, 2026

Worried AI Is Ending Jobs? Here’s What Anthropic’s Hiring List Reveals

Concerns about AI, like Anthropic's Claude, eliminating jobs are common, but the company's ongoing recruitment hints at AI's role in creating new positions rather than just taking them away.

Read More
Meta's AI Alignment Chief Faces Email Chaos with OpenClaw Bot
  • Business Insider
  • Posted by Business Insider
February 24, 2026

Meta's AI Alignment Chief Faces Email Chaos with OpenClaw Bot

Summer Yue, Meta's AI alignment director, experienced a mishap when she connected the OpenClaw bot to her email, which then tried deleting her emails. She considered it a novice mistake.

Read More
Anthropic Accuses Chinese AI Labs of Using 24,000 Fake Accounts to Exploit Claude Model
  • Venturebeat
  • Posted by Venturebeat
February 24, 2026

Anthropic Accuses Chinese AI Labs of Using 24,000 Fake Accounts to Exploit Claude Model

Anthropic accused three Chinese AI labs—DeepSeek, Moonshot AI, and MiniMax—of using 24,000 fake accounts to conduct over 16 million fraudulent interactions with its Claude AI model. The labs exploited a technique called distillation to steal AI capabilities, raising significant national security concerns amid U.S.-China tensions over AI export controls. Anthropic calls for coordinated industry and policy action to address this sophisticated threat.

Read More
Gartner Warns: CMOs Risk Replacement Without AI Skill Updates
  • Marketing Dive
  • Posted by Marketing Dive
February 24, 2026

Gartner Warns: CMOs Risk Replacement Without AI Skill Updates

Gartner highlights a growing concern that chief marketing officers who fail to develop AI skills risk losing their roles by 2027. However, a notable portion of marketers still do not see the value in updating their capabilities to keep pace with AI advancements.

Read More
Databricks CEO Shares Straightforward Insights on AI's Future
  • Joe
  • Posted by Joe
February 24, 2026

Databricks CEO Shares Straightforward Insights on AI's Future

The CEO of Databricks provides clear, no-nonsense advice about the future of AI, emphasizing practical insights over hype. Data industry leaders prefer realistic and straightforward perspectives on AI developments.

Read More
Harnessing AI Avatars for Scalable Enterprise Sales Training
  • borndigital
  • Posted by borndigital
February 24, 2026

Harnessing AI Avatars for Scalable Enterprise Sales Training

AI avatars revolutionize enterprise sales training by offering scalable, consistent, and measurable practice through dynamic virtual customer simulations. This approach enhances objection handling, negotiation, and onboarding across global sales teams while reducing coaching demands and improving performance metrics.

Read More
Ofgem Warns New AI-Driven Datacentres Could Double UK's Peak Electricity Demand
  • The Guardian
  • Posted by The Guardian
February 24, 2026

Ofgem Warns New AI-Driven Datacentres Could Double UK's Peak Electricity Demand

Ofgem has raised concerns that 140 upcoming AI-powered datacentres in Great Britain may require more electricity than the current national peak demand, potentially increasing power consumption by 50 gigawatts. This situation poses major challenges for energy infrastructure amid rapid technological growth.

Read More
Who Decides Our Food When AI Replaces Human Jobs?
  • The Guardian
  • Posted by The Guardian
February 24, 2026

Who Decides Our Food When AI Replaces Human Jobs?

Amid growing concerns about AI replacing human labor, an important but neglected question is how society will provide food for everyone if jobs disappear. Historical parallels suggest resilience but highlight the need for serious planning now.

Read More
Google AI Systems Reduce Malware on Play Store in 2025
  • TechCrunch
  • Posted by TechCrunch
February 23, 2026

Google AI Systems Reduce Malware on Play Store in 2025

Google's AI-driven security measures prevented 1.75 million malicious apps from appearing on the Play Store in 2025, marking a decline from past years but underscoring the company's dedication to app safety through technology.

Read More
Startup CEOs Believe AI Will Augment, Not Replace Human Jobs
  • TechCrunch
  • Posted by TechCrunch
February 23, 2026

Startup CEOs Believe AI Will Augment, Not Replace Human Jobs

During Web Summit Qatar, leaders from Read AI and Lucidya emphasized that AI is expected to enhance job functions by automating certain tasks rather than substituting entire human roles, highlighting a future where human expertise and AI tools collaboratively coexist.

Read More
YouTube Trials Conversational AI on Smart TVs for Enhanced Viewer Interaction
  • TechCrunch
  • Posted by TechCrunch
February 23, 2026

YouTube Trials Conversational AI on Smart TVs for Enhanced Viewer Interaction

YouTube is experimenting with conversational AI technology on smart TVs, enabling viewers to engage with an assistant to ask questions about the video content directly on their television screens.

Read More
Reddit Launches Pilot of AI-Powered Shopping Search Feature
  • TechCrunch
  • Posted by TechCrunch
February 23, 2026

Reddit Launches Pilot of AI-Powered Shopping Search Feature

Reddit is piloting an AI-based shopping search feature that enhances user experience by showcasing interactive product carousels, prices, images, and direct buy links to a limited U.S. audience.

Read More
OpenAI Nears Closing $100 Billion Investment at an $850 Billion Valuation
  • TechCrunch
  • Posted by TechCrunch
February 23, 2026

OpenAI Nears Closing $100 Billion Investment at an $850 Billion Valuation

OpenAI is finalizing a massive $100 billion funding round involving Amazon, Nvidia, SoftBank, and Microsoft, valuing the AI company at $850 billion. This deal highlights the rapid growth and significant investor confidence in OpenAI's technology and market potential.

Read More
Plato Secures $14.5M Seed Funding to Revolutionize Wholesale Trade with AI
  • The Next Web
  • Posted by The Next Web
February 23, 2026

Plato Secures $14.5M Seed Funding to Revolutionize Wholesale Trade with AI

Plato, a startup in Berlin, raised $14.5 million to introduce generative AI into wholesale distribution. This sector, crucial to global trade but often overlooked in tech innovation, stands to gain from this transformative investment led by Atomico and other venture partners. The move promises to automate and modernize the wholesale supply chain.

Read More
David Silver Launches London Startup with Ambitious $1 Billion Seed Round to Advance AI
  • The Next Web
  • Posted by The Next Web
February 23, 2026

David Silver Launches London Startup with Ambitious $1 Billion Seed Round to Advance AI

David Silver, a leading AI expert from DeepMind, is raising $1 billion in seed funding for his London-based startup, Ineffable Intelligence, aiming to develop advanced AI systems that surpass human capabilities. His work continues to push the frontier of AI innovation.

Read More
Code Metal Secures $125 Million to Revolutionize Defense Software with AI
  • Wired
  • Posted by Wired
February 23, 2026

Code Metal Secures $125 Million to Revolutionize Defense Software with AI

Code Metal, a Boston startup, has raised $125 million to use AI for updating and verifying legacy defense software, aiming to improve modernization without introducing new errors.

Read More
Perplexity's Strategic Pivot Away from Advertising
  • Wired
  • Posted by Wired
February 23, 2026

Perplexity's Strategic Pivot Away from Advertising

Perplexity, an AI search startup, has shifted its strategy from prioritizing advertising as a large-scale revenue model to targeting a smaller, more valuable audience. This change highlights a broader strategic pivot towards quality over quantity in user engagement and business approach.

Read More