Treatmybrand


a Kainjoo SA Venture
Ch. du Vernay 14a
1196 Gland
+41.21.561.34.96
info@treatmybrand.com

Support


Monday to Friday
8AM to 8PM
support@treatmybrand.com
Back

UK Regulator Targets Apple and Google’s Control Over Mobile App Payments

UK Regulator Targets Apple and Google’s Control Over Mobile App Payments
  • The Guardian
  • Posted by The Guardian
July 1, 2026

UK Regulator Targets Apple and Google’s Control Over Mobile App Payments

The UK Competition and Markets Authority is challenging Apple and Google's dominance in mobile app payments by proposing rules that let developers steer users to alternative payment options, fostering competition and benefiting consumers.

Read More
Q2 2026 Sees Surge in Billion-Dollar Startup Exits, Led by SpaceX's Record IPO
  • Crunchbase
  • Posted by Crunchbase
June 30, 2026

Q2 2026 Sees Surge in Billion-Dollar Startup Exits, Led by SpaceX's Record IPO

Q2 2026 saw the most billion-dollar startup exits since 2021, led by SpaceX’s record-breaking $75 billion IPO and $2.1 trillion market cap. While fewer deals occurred compared to the 2021 peak, their sizes have grown significantly, signaling a shift towards larger, high-impact exits. Other notable IPOs included Cerebras Systems and Quantinuum, with more major filings like Anthropic and OpenAI on the horizon.

Read More
Waymo and Uber End Collaboration in Phoenix as Uber Prepares New Autonomous Partnership
  • TechCrunch
  • Posted by TechCrunch
June 30, 2026

Waymo and Uber End Collaboration in Phoenix as Uber Prepares New Autonomous Partnership

Uber and Waymo have quietly ended their partnership in Phoenix. Uber is now preparing to start a new autonomous vehicle partnership in the city, but the new partner remains undisclosed. This marks a significant shift in the autonomous vehicle landscape in Phoenix.

Read More
Anthropic Partners with California to Offer Claude AI at Reduced Rates Amid Federal Tensions
  • TechCrunch
  • Posted by TechCrunch
June 30, 2026

Anthropic Partners with California to Offer Claude AI at Reduced Rates Amid Federal Tensions

Anthropic has struck a deal with California to provide its AI, Claude, at a 50% discount for government use. This partnership highlights a deepening collaboration at the state level, even as the federal government increasingly views Anthropic as a rival to OpenAI, creating tension in the broader AI landscape.

Read More
South Korean Tech Giants Pledge Over $550B to Boost Memory Chip Production Amid AI Surge
  • TechCrunch
  • Posted by TechCrunch
June 30, 2026

South Korean Tech Giants Pledge Over $550B to Boost Memory Chip Production Amid AI Surge

South Korea’s top memory chip companies are investing more than $550 billion to increase production, tackling global shortages and supporting the country's growth as a key AI technology hub.

Read More
Arena's AI Leaderboard Turns $100M Business Following Launch of Commercial Services
  • TechCrunch
  • Posted by TechCrunch
June 30, 2026

Arena's AI Leaderboard Turns $100M Business Following Launch of Commercial Services

Arena, a startup famous for its free AI leaderboard, successfully introduced a commercial service in September. This move has propelled it into a $100 million business, highlighting strong market demand for AI performance tracking solutions.

Read More
Trump Administration's Policies Jeopardize 92 GW of Renewable Energy Expansion
  • TechCrunch
  • Posted by TechCrunch
June 30, 2026

Trump Administration's Policies Jeopardize 92 GW of Renewable Energy Expansion

The Trump administration is placing significant regulatory hurdles on the development of 92 gigawatts of new solar and wind energy capacity. These measures could stall $121 billion in renewable energy investments, hampering the U.S.'s progress in expanding clean energy sources, which are currently leading additions to the nation's power supply.

Read More
Rocket Lab Expands Its Satellite Portfolio with $8 Billion Iridium Acquisition
  • TechCrunch
  • Posted by TechCrunch
June 30, 2026

Rocket Lab Expands Its Satellite Portfolio with $8 Billion Iridium Acquisition

Rocket Lab has significantly boosted its satellite capabilities by acquiring Iridium for $8 billion in an all-stock deal, positioning itself strongly against competitors Amazon and SpaceX.

Read More
Amazon Explores More Affordable AI Options as Anthropic Adopts Token-Based Pricing
  • The Next Web
  • Posted by The Next Web
June 30, 2026

Amazon Explores More Affordable AI Options as Anthropic Adopts Token-Based Pricing

Amazon is seeking less expensive AI alternatives as Anthropic moves to a token-based pricing system that may increase costs. Anticipating the change next year, Amazon is evaluating options like OpenAI to control its AI expenses, reflecting shifting trends in AI service pricing.

Read More
Germany Taps Helsing to Develop AI Core for Future Air Combat
  • The Next Web
  • Posted by The Next Web
June 30, 2026

Germany Taps Helsing to Develop AI Core for Future Air Combat

Germany has contracted Helsing, an AI firm in Munich, for €580 million to develop a sophisticated software system that will connect various air combat assets like fighters, drones, satellites, and sensors. This project is part of Germany's push to build advanced capabilities in future air warfare and enhance Europe's defense technology.

Read More
Alibaba and Tencent Part Ways with Washington Lobbyists Following New Pentagon Directive
  • The Next Web
  • Posted by The Next Web
June 30, 2026

Alibaba and Tencent Part Ways with Washington Lobbyists Following New Pentagon Directive

Following the Defense Department's expansion of its list of Chinese military-affiliated companies, Alibaba and Tencent have seen significant departures from their Washington lobbyists. The new Pentagon rule has resulted in Alibaba losing five lobbying firms and Tencent four, signaling rising regulatory and geopolitical hurdles for these Chinese tech giants in the U.S.

Read More
Comcast Plans to Spin Off NBCUniversal After $23 Billion Acquisition Deemed Ineffective
  • Entrepreneur
  • Posted by Entrepreneur
June 30, 2026

Comcast Plans to Spin Off NBCUniversal After $23 Billion Acquisition Deemed Ineffective

Comcast's decision to spin off NBCUniversal, following a $23 billion acquisition, reflects a strategic shift due to underperformance. The announcement led to a 23% rise in Comcast's stock and suggests NBCUniversal may become a takeover target.

Read More
WhatsApp's Major Privacy Overhaul Sparks New Business Dynamics
  • Inc.
  • Posted by Inc.
June 30, 2026

WhatsApp's Major Privacy Overhaul Sparks New Business Dynamics

WhatsApp, owned by Meta, has implemented a significant privacy change that is set to transform how businesses engage with customers, emphasizing data protection and impacting communication methods.

Read More
Volkswagen to Reduce Workforce by 100,000 and Shut Down 4 Plants; CEO Remains Confident
  • Inc.
  • Posted by Inc.
June 30, 2026

Volkswagen to Reduce Workforce by 100,000 and Shut Down 4 Plants; CEO Remains Confident

Volkswagen is undergoing major restructuring, including cutting 100,000 jobs and closing four automotive plants, to steer clear of financial difficulties. The CEO maintains a positive outlook on the company’s long-term prospects despite these challenges.

Read More
JPMorgan Appoints Two Co-Presidents as CEO Succession Battle Heats Up
  • Fast Company
  • Posted by Fast Company
June 30, 2026

JPMorgan Appoints Two Co-Presidents as CEO Succession Battle Heats Up

JPMorgan Chase appointed Doug Petno and Troy Rohrbaugh as co-presidents amid CEO Jamie Dimon's succession plans, marking a strategic move after Marianne Lake's departure. The decision highlights the challenges and benefits of co-leadership in a major banking institution, with experts noting its impact on stability, investor confidence, and potential internal conflicts. The succession race signals a critical transition without a clear timeline, risking talent loss and internal competition.

Read More
Ford Rehires Veteran Engineers After AI Falls Short in Ensuring Quality
  • Fast Company
  • Posted by Fast Company
June 30, 2026

Ford Rehires Veteran Engineers After AI Falls Short in Ensuring Quality

Ford reverted from relying heavily on AI to rehiring veteran engineers to tackle its car reliability issues. This strategy boosted quality rankings and cut warranty and recall costs significantly, proving that AI tools need experienced human input to deliver top results.

Read More
Who Backs Tomorrow? Navigating the Capital that Drives Innovation
  • Fast Company
  • Posted by Fast Company
June 30, 2026

Who Backs Tomorrow? Navigating the Capital that Drives Innovation

The U.S. innovation landscape has evolved from concentrated public research funding in the mid-20th century to a private-sector-driven system today. While government investment enabled groundbreaking discoveries, private capital now leads in scaling innovations to market. Successful innovation requires a coordinated ecosystem linking research, industry, and capital. The future depends on balancing public and private investments to support long-term technologies and commercialization pathways.

Read More
Huawei Gains Ground as Nvidia's AI Chip Sales Slow in China
  • Fast Company
  • Posted by Fast Company
June 30, 2026

Huawei Gains Ground as Nvidia's AI Chip Sales Slow in China

Nvidia’s AI chip sales in China are faltering as local competitor Huawei rapidly gains market share amid U.S. export restrictions. Although Nvidia remains crucial for high-end AI needs, Huawei’s advancements and China's push for tech self-reliance are reshaping the market dynamics. Huawei now leads the domestic AI chip market and aims for global expansion, signaling a shift in the semiconductor landscape.

Read More
Harnessing Kaizen for Resilience in Uncertain Times
  • Fast Company
  • Posted by Fast Company
June 30, 2026

Harnessing Kaizen for Resilience in Uncertain Times

Thriving amid uncertainty hinges on mastering controllables through continuous improvement. Inspired by the kaizen philosophy, Vontier prioritizes operational excellence, a culture of ongoing progress, and disciplined capital allocation to navigate volatility effectively. This approach fosters resilience and agility, enabling organizations to perform at their best even in unpredictable environments.

Read More
How Challenger Brands Can Outperform Giants with Targeted Marketing
  • Marketing Dive
  • Posted by Marketing Dive
June 30, 2026

How Challenger Brands Can Outperform Giants with Targeted Marketing

Dan Eisenberg from Blue Chip agency explains how challenger brands such as Emerald Nuts can gain a competitive edge over large corporations by adopting strategic, focused marketing approaches instead of broad, high-volume campaigns.

Read More