Treatmybrand


a Kainjoo SA Venture
Ch. du Vernay 14a
1196 Gland
+41.21.561.34.96
info@treatmybrand.com

Support


Monday to Friday
8AM to 8PM
support@treatmybrand.com
Back

Ryan Breslow Seeks Up to $27M in Bridge Funding to Rescue Bolt

Ryan Breslow Seeks Up to $27M in Bridge Funding to Rescue Bolt
  • TechCrunch
  • Posted by TechCrunch
September 1, 2026

Ryan Breslow Seeks Up to $27M in Bridge Funding to Rescue Bolt

Ryan Breslow is raising up to $27 million in pay-to-play bridge funding to help save his checkout startup Bolt, which was previously valued at $11 billion. He is contributing $5 million of his own money to back the rescue effort as the company navigates challenges.

Read More
Nvidia's $3.5B Investment in MediaTek Signals Strategic Move in AI Chip Market
  • TechCrunch
  • Posted by TechCrunch
September 1, 2026

Nvidia's $3.5B Investment in MediaTek Signals Strategic Move in AI Chip Market

Nvidia's $3.5 billion investment in MediaTek demonstrates its strategic effort to secure a vital position in the AI chip market. As major technology companies start creating their own AI chips, Nvidia aims to stay central to AI infrastructure through this key partnership with the Taiwanese chipmaker.

Read More
Why AI Agents Must Establish Trust Before Accessing Enterprise Systems
  • Venturebeat
  • Posted by Venturebeat
September 1, 2026

Why AI Agents Must Establish Trust Before Accessing Enterprise Systems

Enterprise AI is evolving toward autonomous agents capable of complex tasks beyond traditional authentication methods. Continuous runtime trust is crucial to monitor AI behavior, ensuring alignment with organizational policies and mitigating risks like goal drift and memory poisoning. Implementing intent validation, behavioral monitoring, and human oversight allows secure, responsible adoption of AI-driven enterprise workflows.

Read More
How Stories Influence Negotiations and the Risks of AI Deception
  • MIT Review
  • Posted by MIT Review
September 1, 2026

How Stories Influence Negotiations and the Risks of AI Deception

Research shows that B2B negotiators are prone to persuasion by stories, increasing trust and concessions even when facing deception. This vulnerability, amplified by AI indistinguishability, calls for managers to implement safeguards like delaying decisions after stories, verifying facts in real-time, and confirming human counterparts in negotiations.

Read More
Dr. Squatch Focuses on Interactive Experiences with IShowSpeed to Engage Gen Z
  • Marketing Dive
  • Posted by Marketing Dive
September 1, 2026

Dr. Squatch Focuses on Interactive Experiences with IShowSpeed to Engage Gen Z

Dr. Squatch is shifting its marketing approach by collaborating with streamer IShowSpeed to create interactive experiences that encourage Gen Z consumers to produce content themselves, moving away from conventional ads to build genuine connections.

Read More
OpenAI Challenges Anthropic's Lead Among Business Users, Recent Data Reveals
  • TechCrunch
  • Posted by TechCrunch
August 25, 2026

OpenAI Challenges Anthropic's Lead Among Business Users, Recent Data Reveals

Recent data shows OpenAI is closing the gap with Anthropic among business users, but frequent shifts between AI providers highlight uncertainty in enterprise spending loyalty, causing concern for investors regarding the stability of AI investments.

Read More
How Agentic AI Uncovers Leadership Shortcomings Holding Businesses Back
  • Inc.
  • Posted by Inc.
August 25, 2026

How Agentic AI Uncovers Leadership Shortcomings Holding Businesses Back

Agentic AI is transforming business leadership by exposing gaps that previously allowed poor leadership to persist. This technology encourages accountability and improved decision-making, pushing organizations to address leadership flaws and enhance overall performance.

Read More
What Sets Your Company Apart When Everyone Uses the Same AI?
  • Fast Company
  • Posted by Fast Company
August 25, 2026

What Sets Your Company Apart When Everyone Uses the Same AI?

While many companies focus on choosing the latest AI model, true competitive advantage comes from how they build on their unique institutional knowledge and learning. Efficient use of multiple models combined with proprietary data and feedback loops creates smarter, tailored AI systems that set companies apart, emphasizing the importance of data ownership over simply using the biggest AI model.

Read More
Walmart Embraces Apple Pay After Years of Resistance: What Changed?
  • Fast Company
  • Posted by Fast Company
August 25, 2026

Walmart Embraces Apple Pay After Years of Resistance: What Changed?

After resisting Apple Pay for over a decade to protect customer data and promote its own Walmart Pay system, Walmart is now adopting tap-to-pay technologies like Apple Pay and Google Pay. Starting in select Walmart and Sam’s Club stores next week, the rollout will complete nationwide by the end of 2026, providing customers more flexible payment options and responding to growing customer demand for mobile payment solutions.

Read More
Slack Introduces Collaborative AI Coding in Group Chats to Revolutionize Software Development
  • Venturebeat
  • Posted by Venturebeat
August 25, 2026

Slack Introduces Collaborative AI Coding in Group Chats to Revolutionize Software Development

Slack launches Slack Code, embedding AI coding agents into group chat channels to enable collaborative, transparent software development. This new approach shifts the development bottleneck from coding to human creativity and judgment, promoting teamwork across different roles while ensuring strong security. Slack positions itself as a central platform for AI-powered enterprise coding, reflecting Salesforce's AI strategy shift.

Read More
Why Creator Engagement Outshines Follower Numbers for Brand Success: Data Insights
  • Marketing Dive
  • Posted by Marketing Dive
August 25, 2026

Why Creator Engagement Outshines Follower Numbers for Brand Success: Data Insights

The creator economy is nearing half a trillion dollars, but brands often miss the mark by focusing on follower counts over genuine creator-brand alignment. True impact comes from meaningful partnerships rather than audience size alone.

Read More
Enterprises Succeeding with AI Agents by Limiting Autonomy and Enhancing Governance
  • Venturebeat
  • Posted by Venturebeat
August 25, 2026

Enterprises Succeeding with AI Agents by Limiting Autonomy and Enhancing Governance

Enterprises are finding that limiting AI agents' autonomy and embedding strong governance is key to successful deployment. Despite advances in autonomous AI capabilities, many projects fail due to integration complexity, unclear business value, and inadequate risk controls. Companies that implement narrow, responsibility-focused agents with human checkpoints, full decision traceability, and active data sovereignty are better positioned to meet regulatory requirements and achieve trust from compliance teams. The future of agentic AI success lies in balancing autonomy with accountability and building governance into the system from the outset.

Read More
Google Introduces a New Feature to Help Publishers Retain Traffic Amid AI Search Changes
  • TechCrunch
  • Posted by TechCrunch
August 21, 2026

Google Introduces a New Feature to Help Publishers Retain Traffic Amid AI Search Changes

Google now offers publishers a tool for readers to designate them as preferred sources across its platforms, aiming to stabilize or boost traffic as AI search impacts traditional click rates.

Read More
Anthropic Eyes Record-Breaking IPO Comparable to SpaceX
  • The Next Web
  • Posted by The Next Web
August 21, 2026

Anthropic Eyes Record-Breaking IPO Comparable to SpaceX

Anthropic plans an IPO that may match or exceed SpaceX's record $75 billion raise, despite significant losses in 2025. The company could file for the offering by month's end, aiming for one of the biggest market debuts ever.

Read More
Stripe Acquires OpenRouter, Details Remain Private
  • Silicon Republic
  • Posted by Silicon Republic
August 21, 2026

Stripe Acquires OpenRouter, Details Remain Private

Stripe has announced the acquisition of OpenRouter, keeping the terms confidential. Patrick Collison highlighted that maximizing AI's economic potential depends largely on the effective management of scarce computing resources.

Read More
One in Five Enterprises Struggle to Control AI Agent Spending in Real Time
  • Venturebeat
  • Posted by Venturebeat
August 21, 2026

One in Five Enterprises Struggle to Control AI Agent Spending in Real Time

Most enterprises are moving away from single vendor AI orchestration platforms, adopting multiple tools to maintain control and security. Despite this, controlling AI agent spending in real time remains a challenge for one in five firms. Enterprises prioritize monitoring, security, and reliable multi-step task execution over model alignment or latency, signaling an evolving landscape where true autonomous AI agents are still emerging but gaining momentum.

Read More
NanoClaw Integrates with Slack to Build Persistent AI Teams from a Single Message
  • Venturebeat
  • Posted by Venturebeat
August 21, 2026

NanoClaw Integrates with Slack to Build Persistent AI Teams from a Single Message

NanoCo’s NanoClaw platform now integrates with Slack, allowing users to create and manage persistent teams of AI agents within conversations. Each agent has a unique identity, role, and memory, enabling them to collaborate across channels and even other messaging platforms. This self-hosted, open-source solution simplifies setup and offers a flexible alternative to other Slack AI assistants by letting existing agents spawn new specialized teammates autonomously. This innovation promises a future where teams manage AI colleagues as part of everyday workflows.

Read More
Serval Launches Catalyst: AI Super Agent for Proactive IT Issue Resolution and Automation
  • Venturebeat
  • Posted by Venturebeat
August 21, 2026

Serval Launches Catalyst: AI Super Agent for Proactive IT Issue Resolution and Automation

Serval's Catalyst is an AI-powered super agent that proactively identifies, automates, and resolves IT tasks before tickets are filed. It condenses the entire automation process into one platform, continuously monitoring systems to fix issues early. Supporting multiple AI models and offering strong governance, Catalyst enhances efficiency and reduces IT service costs, gaining early adoption from major enterprises.

Read More
TrueFoundry Launches Cost-Effective Open Source AI Agent Harness TrueForge with Significant Savings Over Claude Managed Agents
  • Venturebeat
  • Posted by Venturebeat
August 21, 2026

TrueFoundry Launches Cost-Effective Open Source AI Agent Harness TrueForge with Significant Savings Over Claude Managed Agents

TrueFoundry has released TrueForge, an open source AI agent harness that cuts enterprise task completion costs by 30%-75% compared to Claude Managed Agents. Designed for vendor-neutral AI model use and flexible deployment, TrueForge focuses on efficient context management to reduce compute waste. Offered alongside TrueFoundry’s commercial AI Gateway, it provides enterprises control and governance over AI agent operations and infrastructure. Backed by $21 million in funding and notable customers like NetApp, TrueFoundry positions TrueForge as a cost-effective, scalable solution in the growing AI agent landscape.

Read More
Newman’s Own Leverages Its Legacy and Purpose to Connect with Millennials
  • Marketing Dive
  • Posted by Marketing Dive
August 21, 2026

Newman’s Own Leverages Its Legacy and Purpose to Connect with Millennials

Newman’s Own is revitalizing its brand approach under a new CMO by emphasizing its heritage of using quality ingredients and donating profits to charity. This strategy aims to resonate with millennials who value purpose-driven brands and social impact.

Read More