Operation Bluebird, a startup focused on brand protection, has initiated efforts to reclaim the “Twitter” and “Tweet” trademarks, claiming these have been abandoned by current owner X Corp., under Elon Musk. The company filed a petition with the US Patent and Trademark Office to cancel the existing trademark ownership. Led by Michael Peroff, an experienced trademark attorney, and Stephen Coates, a former Twitter trademark director, the startup aims to revive the iconic branding for a new social media project. Full details are available at The Verge.
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