President Donald Trump has signed into law the Take It Down Act, which criminalizes the distribution of nonconsensual intimate images (NCII), including AI-generated deepfakes. The law mandates social media platforms to promptly remove such images within 48 hours of notification and imposes penalties of up to three years in prison and fines for violators. While the bill received support from tech companies, advocates, and the first lady, critics warn the law’s takedown provisions may backfire, potentially harming survivors and threatening privacy and free speech. Enforcement will be overseen by the Federal Trade Commission, with a one-year compliance deadline for platforms. Concerns include possible misuse for political suppression and the complexity of consistent enforcement.
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