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How ‘BBL Drizzy’ Went Viral: Insights from Its Creator, King Willonious

A year ago, the AI-powered viral hit “BBL Drizzy” captured widespread attention during the Kendrick Lamar and Drake feud. Created by New York comedian Willonius Hatcher, known as King Willonious, the track humorously combined AI technology, pop culture, and music. Inspired by a joke about Drake’s rumored Brazilian butt lift, the song quickly gained viral momentum. It was eventually sampled by top producer Metro Boomin, further amplifying its reach in the music world.

The Next Web
The Next Web