Launching software products is easier than ever, so why do many well-funded startups struggle despite having great products? In the season finale of Build Mode, guest Paul Irving explains that the key problem is an overemphasis on product development at the expense of mastering distribution strategies.
The American Customer Satisfaction Index read 76.1 in August 2026, the same score it held in 2015, so United States customer expectations have held flat for eleven years while complaints hit records and the variable that actually moved was tolerance.
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TLDR: Regulated-industry marketers who build neuromarketing capabilities at pre-launch stage convert compliance...
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