Treatmybrand


a Kainjoo SA Venture
Ch. du Vernay 14a
1196 Gland
+41.21.561.34.96
[email protected]

Support


Monday to Friday
8AM to 8PM
[email protected]
Back

Critics Label AI Climate Benefit Claims as Greenwashing

A recent report highlights concerns that the tech industry is using misleading tactics by mixing traditional AI and generative AI to suggest that these technologies can help solve the climate crisis. The analysis of 154 statements reveals that while many claim AI can mitigate climate breakdown, they often refer to machine learning rather than energy-intensive tools like chatbots and image generators that drive high emissions through extensive datacenter use.

The Guardian
The Guardian