YouTube Forms Health Partnerships Team

YouTube formed a new health partnerships team to address the evolving digital health needs of consumers and continue connecting people with credible health information. The team is being led by new director and global head of healthcare and public health partnerships Garth Graham, who joined the Google-owned video site from CVS Health, where he served…

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Last month, Dentsu introduced a formal healthcare offering, Dentsu Health, that connects expert healthcare marketers to clients. Dentsu Health will be another vertical for Dentsu Solutions, next to Dentsu Creative and Dentsu Media. One of its first client relationships involves working on a Covid-19 vaccination campaign. Getting the “best kept secret” out The offering fits…

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