Twitter Launches Paid ‘Super Follows’ Feature, A Potential OnlyFans Rival

Image via Twitter

Following OnlyFans’ controversial ban on adult content, putting the income of millions of sex workers at risk, Twitter has swooped in with its new feature, Super Follows.

Super Follows allows creators to monetize their content by putting a paywall between followers and “regular” content. Currently, the options are priced at US$2.99, US$4.99, and US$9.99, presumably with different benefits, akin to Patreon tiers.

In an example revenue breakdown, a US$4.99 purchase sees US$1.50 going to Apple for in-app purchase fees and a US$0.10 minimum share to Twitter. The creator gets around US$3.39 as a result.

Super Followers who have paid a monthly subscription to their favorite creators will be able to access extra, exclusive content. There’s a better chance of being able to interact with the creator too, as they’ll have a special badge next to their name for easier notice.

They’ll then see the exclusive content, among the usual feed on their timelines, highlighted as subscriber-only. Conversations under these tweets are also limited to other subscribers, since the wider audience won’t be able to see them.

Image via Twitter

It’s not a feature widely available yet, as Twitter notes on its help center post that only “people in the US who meet the eligibility requirements can apply to participate in our initial Super Follows test group.”

These requirements include being on iOS, having at least 10,000 followers, being at least aged 18, having sent 25 tweets within the last 30 days, and having followed the wider policy. This ensures that only users with verified emails who haven’t been removed as advertisers, or flagged for violating past policies, will be able to sign up.

Although this feature has reportedly been in the works since February, it comes at rather interesting timing considering the new OnlyFans policy has caused such uproar since its announcement in August.

Twitter is one of a few social media platforms that doesn’t wipe adult content on sight, and it writes that as long as “consensually produced” pornographic media has been marked as “sensitive content,” it should be good to go. Presumably, the same sitewide media policy will apply to this new feature.

Image via Twitter

Image via Twitter

[via Mashable, images via Twitter]

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