Is Your Brand Ready for Its Retail Media Moment?

Between the pandemic and privacy, many brands are getting hit with a one-two punch. But there’s no question in anyone’s mind that the digital champion emerging in this new world is retail media. In essence, retail media refers to advertising tied to a marketer’s physical or digital store shelf or point-of-sale. The pandemic’s acceleration of…

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12 Brand Archetypes by Carl Jung (& How to Use Them)

Knowing your brand archetype is a key step towards crafting a brand identity that your audience can feel a deep connection with.
The greatest brands in the world have clearly defined archetypes that are reflected in each and every aspect …
The post 12 Brand Archetypes by Carl Jung (& How to Use Them) first appeared on Visual Learning Center by Visme.

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