Here’s how you should price your deep tech startup’s product

There’s no universally agreed-upon definition of a “deep tech” startup, but in my experience, they’re usually product-centered businesses whose vision is set out by technical founders that focus on scientific and engineering innovations.  That means their culture is usually all about the product, with founders and core teams rarely having any interest in, or giving thought to, their marketing and sales strategy. While this focus can be a strength in product development, it’s an issue when it comes to one hugely important area: pricing. Many deep tech startups fail to fully develop or consistently leverage an effective pricing strategy, especially…

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Microsoft’s first GPT-3 product hints at the commercial future of OpenAI

One of the biggest highlights of Build, Microsoft’s annual software development conference, was the presentation of a tool that uses deep learning to generate source code for office applications. The tool uses GPT-3, a massive language model developed by OpenAI last year and made available to select developers, researchers, and startups in a paid application programming interface. Many have touted GPT-3 as the next-generation artificial intelligence technology that will usher in a new breed of applications and startups. Since GPT-3’s release, many developers have found interesting and innovative uses for the language model. And several startups have declared that they…This story continues at The Next Web

How to Use LinkedIn Product Pages

Are you using LinkedIn for marketing your products? Have you heard of LinkedIn product pages? In this article, you’ll discover how LinkedIn product pages can help you build awareness and sales for your products. About LinkedIn Product Pages Introduced in December 2020, LinkedIn product pages allow you to build awareness for your products and develop […]
The post How to Use LinkedIn Product Pages appeared first on Social Media Examiner | Social Media Marketing.

How to scale your startup without a sales team

Let’s get one thing out of the way early: I’m not anti-sales. I’d just say I’m more pro-customer and product. And by focusing on these two areas, I’ve been able to scale my company to more than 20,000 customers in 90 countries without a sales team.  Before jumping on the no-sales train, though, I think it’s essential you first understand why I’ve developed this philosophy.   Putting customers on the same side of the table As a business owner, I’ve been blessed to purchase solutions from some incredibly technical, responsive, and supportive salespeople. They’ve been a delight to work with, and…This story continues at The Next Web

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