This year when preparing eCom 2012 in Geneva, we asked our clients what do you want to hear? The winner was Facebook. Indeed a lot of brands invested in the booming social network and a lot got surprised by the amount of changes they needed to adapt to.
A brand-tech entrepreneur, specialised in launching businesses within regulated industries. Haider Alleg dedicated his career to place ideas into commercial orbit by blending marketing & sales strategies together with new technologies & channels.