The pharmacy was an old, calcified institution when Eric Kinariwala cracked into a digital, delivery-based business model. Then he needed to give it a personality.
Capsule, a video Q&A platform aimed at brands, emerged last year in direct response to the challenges companies were facing in terms of reaching consumers during the pandemic. Now, the business has closed on $2 million in pre-seed funding. The round was led by Array Ventures and included participation from Bloomberg Beta and other angels. The […]
Although the practices of marketing and branding have been around for centuries, the industries started to shift in the 1990s.
The digital age came about and companies began to market their brands more than their products with the goal of giving their company a personality.
A startup that made a name for itself designing AI avatar clones of celebrities is turning its attention towards brands. Nonprofit-commercial hybrid AI Foundation is launching a new brand media lab designed to build experiences for marketers and entertainment companies based around its trademark lifelike human avatars. The project is a partnership with creative studios…