AI could help advertisers recover from loss of third-party cookies


Providers of digital advertising platform such as Quantcast are using AI to level the field in favor of content providers.Read More

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Criteo’s New Look Signals the Rise of Retail Media

Criteo unveiled a new look logo this week coinciding with its annual investor day where the ad-tech company aimed to telegraph its resilience given the imminent decline of third-party cookies. Top line Criteo has been historically reliant on third-party cookies for its core ad retargeting offering with its brand-refresh emblematic of its intention to show…

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